Category: Partnerships

Little League® International and New Era® have announced a multi-year extension of their longstanding partnership, continuing one of the most recognizable relationships in youth sports. Since first supplying the on-field […]

For the fourth consecutive year, Gatorade, the Official Sports Performance Beverage of Little League® Baseball and Softball, has provided a unique opportunity for Little League Urban Initiative programs to receive […]

Eggland’s Best, in collaboration with Little League® International, today announced the winners of the Third Annual Pin Design Contest. Congratulations to the winning players, Ollie and Spencer from the Berwyn-Paoli […]

As excitement continues to grow around the biggest stage in youth sports, Little League® International today announced the return of Bomb Pop, one of America’s most iconic frozen treats, as […]

Committed to creating more opportunities for youth athletes, The DICK’S Sporting Goods Foundation’s Sports Matter Program has awarded Twin Rivers Little League out of New Bern, North Carolina, with a $25,000 Sports Matter […]

The fun and excitement at the 2026 Little League Baseball® World Series (LLBWS), Presented by T-Mobile, will go beyond the diving catches and home runs on the diamond as fans […]

With the Little League® regular season wrapped up and the tournament season in full swing, now is the perfect time to share all your favorite memories from the year as […]

Inspired by the speed and excitement that define both baseball and softball, Little League® and adidas unveiled the official uniforms for the 2026 Little League Baseball and Softball World Series […]

Leading up to the official start of the 2026 Athletes Unlimited Softball League (AUSL) season on June 9, Little League® and AUSL have teamed up to help support the growth of the game of […]

The 2026 Little League® Coach of the Year Award, Supported by Positive Coaching Alliance (PCA), is now open for nominations! Little League and PCA are honoring all the ways Little […]