Category: Partnerships

adidas and Little League® Unveil Uniforms for the 2019 Little League Baseball & Softball World Series Tournaments

Little League® Baseball and Softball and adidas today unveiled the uniforms for the 2019 Little League World Series (LLWS) tournaments, which will make their on-field debut at the start of the Senior League Baseball World Series in Easley, S.C., on July 27. To tell the story behind the LLWS experience, adidas teamed up with Little […]

adidas Partners with Little League® Baseball and Softball

Little League® Baseball and Softball and adidas today proudly announced a multi-year partnership in which the Portland, Ore., based company will be the official uniform, footwear and coaches apparel supplier for the Little League World Series (LLWS) and an Official Sponsor of Little League. Beginning this season, adidas will design and create all official on-field […]

Little League® and T-Mobile Launch T-Mobile Little League Home Run Derby, Support Local Programs

On the heels of T-Mobile becoming the Official Wireless Sponsor of Little League® International, the two have teamed up to announce the first-ever T-Mobile Little League Home Run Derby. Starting today, leagues from around the country can begin conducting local qualifying competitions to identify the top youth long-ball hitters for both baseball and softball. “Little […]

2019 Little League® Days Offer Unique MLB Experiences to Children

With another exciting MLB season upon us with the earliest Opening Day in history, thousands of Little Leaguers will once again have a chance to enjoy the unique experience of MLB Little League Days in 2019. As part of the growing partnership between Little League and MLB, “Little League Days” provide opportunities for local youth […]

Two Little League® World Series Coaches Win Positive Coaching Alliance Double-Goal Coach Awards

Two iconic coaches from the 2018 Little League® World Series were recently recognized for their dedication to youth sports as winners of the 2019 National Double-Goal Coach® Award by the Positive Coaching Alliance (PCA). Gerald Oda, manager of the 2018 Little League Baseball World Series Champion Honolulu (Hawaii) Little League team, and Antonio Roman, coach […]

MLB and Little League® Expand Relationship with Joint Sponsorship Agreement

To continue their combined efforts to enhance the games of baseball and softball, Major League Baseball will collaborate on sponsorship sales and management with Little League International In an expanded effort to grow the games of baseball and softball around the world, Little League® International and Major League Baseball have announced an expansion to their […]

Little League® and New Era Cap Agree to Four-Year Extension

Little League® International and New Era Cap Co Inc., the official on-field cap of the Little League World Series, have agreed to a four-year extension as an official sponsor of Little League Baseball and Softball. The extension will be effective through 2022. “For nearly three decades, New Era Cap has been a tremendous supporter of […]

Pitch In For Baseball and Softball Support Little League® Baseball and Softball Programs Facing Devastation

Devastation to a local community, whether caused by natural disaster, financial struggles, or otherwise, can have a tremendous toll on its members. But, for those communities with Little League® Baseball and Softball programs, returning to the ballfield can provide neighbors with a sense of comfort and stability once again, even if the feeling may only […]

Little League® Grads Earn 2018 MLB Postseason Awards

Another exciting MLB Postseason is officially in the books as the Boston Red Sox, led by nine Little League® graduates, took home the Commissioner’s Trophy with a series win over the Los Angeles Dodgers in the 2018 World Series. Now, with the excitement coming to a close, it’s time to take a look at the […]

Pirates, Cubs to Play in 2019 MLB Little League Classic presented by GEICO

Major League Baseball (MLB), the Major League Baseball Players Association (MLBPA) and Little League® International jointly announced that the Pittsburgh Pirates and the Chicago Cubs will play in the third “MLB Little League Classic presented by GEICO” in Williamsport, Pa., during the 2019 MLB Championship Season. The special Regular Season contest, as well as ancillary […]