Little League® International has announced Jon Harrington as its new Social Media Coordinator, based in Williamsport, Pennsylvania, effective as of April 11, 2022.
“We are thrilled to welcome Jon to our team in Williamsport, as we continue to grow our global digital and social media presence and find new ways to bring the Little League experience to communities all around the world,” said Brian McClintock, Senior Communications Executive. “Jon’s previous experience provides him with tremendous insight and expertise to tell the Little League story through explore new and exciting ways, as we connect with young families. We look forward to welcoming him to our communications team and to bringing in his unique perspectives in this new position, as we look to write the next chapter in the Little League story.”
Prior to joining the Little League team, Mr. Harrington served as an intern with USA Baseball where he helped execute content for their official social media account, as well as the 24 auxiliary accounts they oversee. In that role, he also acted as the on-site social media creator while covering USA Baseball events and helped to oversee select campaigns around the USA Baseball Shop account.
“I am beyond excited to become a member of the Little League Baseball and Softball team and bring my talents to this incredible creative team in Williamsport,” said Mr. Harrington. “Over the past decade, and even more so in recent years, social media has played an incredibly important role in bringing brands to life and I am thrilled to be able to help Little League bring its program into the lives of millions of fans, parents, and most importantly players, through its official social media platforms.”
In addition to his work at USA Baseball, Mr. Harrington also spent time as a Social Media Assistant at Carpe in Durham, North Carolina, where he created daily content for their Instagram and TikTok channels while displaying the brand’s voice and story. Additionally, he spent four years with the North Carolina Football Club in Cary, North Carolina, ultimately serving as an event manager where he helped develop a content calendar, worked with sponsorship staff and client activations, and served as the point of contact for five clients and vendors of the club.
A 2019 graduate of North Carolina State University with a Bachelor of Science in Sport Management, Mr. Harrington served as the Social Media and Philanthropy Chair of the Sport Management Club during his undergraduate experience.