District and League Logo Usage Guidelines

We all share the story of Little League®. And when we add to it, when we make it our own, we make it even better. Since the first Little League game was played in 1939, our program has been the reason that communities around the world come alive.

Little League is one of the most widely recognized organizations in all of sports and youth activities, and our official local districts and leagues that affiliate annually with Little League International are permitted to use the Little League trademarks in connection with authorized activities. The parameters for any such use of trademarks is detailed in in Little League’s Official Regulations, Playing Rules, and Operating Policies, and on LittleLeague.org. This permission, which is only in effect while the league remains chartered, includes the right to use the Little League trademarks as part of the local league name and to use designated marks and Little League Emblems in conjunction with that name. While permitted for use, those marks may not be edited or altered in any way and must follow the logo usage guidelines provided.

We are excited to share the new Little League mission, logos, and look with our local districts and leagues, and we hope that all our volunteers embrace that we are…

One Team.
One Little League.

Download Logos

Exclusively on the Data Center

Available through the Little League Data Center, our local districts and programs have access to special Little League logos for use in their operations to help promote and market Little League® to their community.

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Frequently Asked Questions

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Resources

Our local leagues and districts are, and always have been, the most important chapter in the Little League story. As we all look to celebrate our new brand, we have created, and will continue to create, a number of resources for our local leagues and districts to understand how to properly share the new brand with their players, families, and communities. If you have any questions on how to utilize the new brand, feel free to email Branding@LittleLeague.org.

pins

Little League® works with licensed partners to produce and market endemic equipment products and non-endemic products.

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logo guidelines

As a chartered Little League®, the use of Little League marks is permitted in conjunction with your local league name.

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trademarks

Little League® Trademarks help to identify its products and services in the United States and other countries.

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Local League Website Templates

COMING 2021!

As part of the new brand, Little League® International wanted to find a way to unify its local leagues and give them the opportunity to show off the new brand look and feel on their local league website. Working with SportsConnect, a newly updated look for local leagues will be available for the 2021 season (for those leagues utilizing the SportsConnect custom websites) that ties in the new logo, colors, and overall Little League branding.

local league websites

Downloadable Templates

COMING SOON!

Flyer templates

Templates for local league flyers will be available soon.

Instagram Templates

Templates for social media will be available soon.

Banner Ads

Templates for banner ads will be available soon.