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Little League Coach Resource Center Website Receives Award

Little League Coach Resource Center Website Receives Award


The Web Marketing Association has recognized Cramer Digital Marketing and Event Solutions with the 2008 Web Award for Outstanding Achievement in Website Development for the Little League Coach Resource Center.

The Little League Coach Resource Center, located on the World Wide Web at: www.LittleLeagueCoach.org is a free service created by Little League International in cooperation with Cramer based in Norwood, Mass.

Nick Caringi, Director of Operations for Little League Baseball and Softball, is the website’s executive producer.

“The intent of the resource center was to provide Little League volunteers with a resource that is current, interactive and educational,” Mr. Caringi said. “To date, the response has been positive, as each month since its launch the number of visitors to the website has increased, as have the total number of individuals who have become registered users.”

The website includes interactive videos and related written content to help support Little League’s managers and coaches. Unlike training programs offered or mandated by some other youth sports organizations, the Little League Coach Resource Center is completely free.

The resource center is Little League Baseball and Softball’s latest, most extensive volunteer training and education tool. Content contributors include two-time USA Olympic Softball gold medalist Michele Smith and the Positive Coaching Alliance, along with other Little League Baseball and Softball’s licensees, which have committed to provide content in the future.

“It is our intent to keep the content up-to-date and relevant,” Mr. Caringi said. “We want coaches and managers to trust the information being presented. The resource center is a supplement to training sessions, and can make practices a richer and more positive experience by highlighting the latest techniques.”

Since its launch in March nearly, 10,000 Little League managers and coaches have become registered users.

The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. Staffed by volunteers, this organization is made up of Internet marketing, online advertising, Public Relations, and top web site design professionals who share an interest in improving the quality of online advertising, internet marketing, and website promotion.

The Web Marketing Association is the producer of the WebAward Competition. Now in its 12th year, the WebAwards is the premier annual website award competition that names the best web sites in 96 industries, while setting the standard of excellence for all website development.

Each site is assigned to three or more expert judges for evaluation. The Award Judges are informed of the mission statement and prospective audience for the site and provided a link with password, if needed, to enter and review the site.

The judges are not told who submitted the entry, or to which category it is entered. They then visit the site, starting with the URL provided on the entry form, and assume the role of a target user. After reviewing the site, they enter their scores and record their observations and comments before moving on to the next site.


All of the content available at: www.LittleLeagueCoach.org is maintained by Little League International and supported by a host of content contributors. Another feature of the site is the video presentations, which in many cases, also are available with a printable transcript, making the information portable.

Sample video clips are available to unregistered members.