Little League® Baseball and Softball announced today the promotion of Liz DiLullo Brown from Vice President of Marketing and Strategic Partnerships to Vice President of Marketing and Communications. Mrs. Brown joined Little League International as Senior Director of Marketing Partnerships in 2009. In more than six years, she has led the organization’s marketing and licensing efforts, and with her new position, she will now also oversee Little League’s communications efforts, including digital media, media relations, and publications.
“Little League International and the thousands of community programs around the world have directly benefited from Liz’s hard work and dedication,” said Stephen D. Keener, Little League President and CEO. “Her passion for the organization has led to the development of some great, new resources for our leagues, supported Little League through her management of our national sponsorships, and grown our licensing and merchandising opportunities. With her new position, Liz will be able to build on her success at Little League, as we continue to provide the best support for our volunteers and local leagues.”
Mrs. Brown grew up in New Jersey and received her undergraduate degree from Kutztown University and a Master’s degree from East Stroudsburg University. Mrs. Brown was named Little League Vice President of Marketing and Strategic Partnerships in 2011. In her six years at Little League, she has overseen a youth baseball and softball participation study, Little League's 75th Anniversary celebration efforts, among other large initiatives. Mrs. Brown also leads Little League's marketing, sponsorship, licensing, and retail teams. One of the key areas of focus for Mrs. Brown and the Marketing and Communications team is Little League’s digital initiatives, including an emphasis on online, video, and social communications strategies to better communicate with Little League volunteers, parents, and players.
Prior to coming to Little League, she worked for Velocity Sports and Entertainment as a Director in the Sponsorship Consulting Division. In 2015, she was named a Sports Business Journal Game Changer Honoree, recognizing the accomplishments of women in sports.
In addition to her work for Little League International, Mrs. Brown is also a Little League mom and local league volunteer at Lewisburg (Pa.) Little League. She and her husband reside in Lewisburg with their two children.